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Volkswagen India

Indian Spirit Meets German Excellence

Headquartered in Pune, Maharashtra, the Volkswagen Group in India is represented by five brands: SKODA, Volkswagen, Audi, Porsche and Lamborghini. The Indian journey began with the launch of SKODA in 2001. Audi and Volkswagen entered in 2007, while Lamborghini and Porsche were introduced in 2012. Today, the Group upholds its mantle of superior engineering, with plants in Pune and Aurangabad working seamlessly to manufacture the world's most loved cars.

The Volkswagen Group India is a part of Volkswagen AG, which is globally represented by 12 brands from 7 European countries. 11 automotive brands: Volkswagen Passenger Cars, Audi, Bentley, Bugatti, Lamborghini, Porsche, Scania, SEAT, SKODA, Volkswagen Commercial Vehicles (Volkswagen Nutzfahrzeuge) and MAN; and 1 motorcycle brand: Ducati. An impressive line-up that prides itself as much in its quality of engineering, as in its depth of innovation.

From low-consumption small cars to luxury class vehicles, each car is convincingly worthy of its place on the road. Even in the commercial vehicle sector - where products range from pick-ups to buses and heavy trucks - the Group's cars successfully partner businesses and are known to far exceed the industry standard. This benchmark, that is truly gold standard, has helmed the group in its operations across 100 production plants around the world. More than 500,000 employees are involved in vehicle-manufacturing services and their related processes. Together, they produce about 30,000 vehicles each working day.

The highest volume brand of the Group is Volkswagen. Europe's most successful car brand has made popular inroads into the Indian market. Volkswagen presents itself in a variety of segments as a premium manufacturer of high-volume models. As a first step, the Volkswagen brand launched the globally successful Passat in 2007. To expand its portfolio and cater to the mid-segment, Volkswagen launched one of the brand's best-selling models, the Jetta, in India in July 2008. Both, Passat and Jetta are assembled locally.

The year 2009 was an iconic year when Volkswagen brought in two of its globally popular vehicles into India - the New Beetle and the high-end SUV Touareg. The following year saw the launch of the much-awaited Volkswagen Polo and Vento, as well as the introduction of the high-end car Phaeton. Volkswagen also introduced the all-new Passat, developed with its innovatively engineered BlueMotion Technologies in March 2011. This was followed by the all-new Jetta TDI for India in August 2011. 2011 was a landmark year for another reason too - the launch of the Jetta TSI. In 2012, the new generation Touareg was introduced in India.

The Polo GT TSI was the happening new launch of 2013. Launched with an industry-first 7-speed DSG (Direct Shift Gearbox) transmission, the hatch promised the customer maximum power, coupled with minimum consumption. Its TSI engine, with a fuel consumption of 17.2 km/l, brought to the fore an environment-friendly and efficient drive that gave out lesser emissions. In the same year, the TSI engine went on to make history by winning the 'International Engine of the Year' award for the 8th time in a row.

At the backbone of all cars (and the many more exciting entrants in the pipeline) is Volkswagen's extensive dealer network. A workforce determined to provide the best quality services, scripting a long-term success story for the brand in India. The Volkswagen brand has set up 122 dealerships in 113 cities today spanning the entire country. They are not only laying the foundation for a substantial increase in sales, but also doing the groundwork for offering a first-class all-round service, taking customer satisfaction to the highest level.

A crucial element of the Volkswagen Group strategy to establish a long-term presence in India is the Volkswagen plant in Chakan, Pune. The investment with a total sum of around INR 3,800 Crores (580 Million Euros) is the biggest investment by a German company realised in India so far. The plant, one of the most modern in the Volkswagen Group worldwide, has a high level of vertical integration.

Today, Volkswagen Group India has about 5,000 employees working at its various locations in India. Over 3,500 employees work at the Pune plant with about 1,000 employees dedicated to the Aurangabad plant and around 300 people employed at the National Group Sales Office in Mumbai.